Black background with the text 'MANUELA Materon' written in stylized font.

Content, Policy, & People Operations |

Turning Complexity into Clarity |

Human-Centered Problem Solver |

about me…

Designing clarity and trust through language.

Line drawing of an acoustic guitar surrounded by flowers, fern leaves, and a butterfly with the word 'love' written vertically next to the guitar.
A young woman with long dark hair and light skin standing against a dark blue background.

I’m a content designer and communication strategist with experience shaping clear, human-centered experiences across technology, media, and recruiting.

I bring a multidisciplinary background in content design, UX writing, and talent communication — combining storytelling, systems thinking, and user empathy to make complex processes feel intuitive.

My experience spans Microsoft, Netflix, and Amazon, where I’ve worked on projects that enhance clarity in digital experiences, strengthen policy transparency, and build trust in candidate communication.

my approach

I believe clear language is a design tool.

My approach combines research, collaboration, and iterative testing to align content with user needs and organizational goals.

Whether writing microcopy for a product flow or refining communication for a candidate experience, I focus on consistency, empathy, and measurable impact.

let’s dive in…

Four colorful squares (red, green, blue, yellow) arranged in a 2x2 grid, with scattered abstract splashes and bubbles around them.

Simplifying Support Content M365

Redesigned user help content to improve findability and comprehension, reducing support costs and improving satisfaction scores.

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Scaling Microsoft 365’s YouTube Support Presence

Owned content strategy for two YouTube support channels, optimizing SEO and engagement for 500K+ users.

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Stylized, artistic rendition of the Instagram logo with a pink to yellow gradient, black outline, and abstract line and circle details.

Digital Marketing & Engagement

Led digital strategy for Purdue’s Brazilian Student Association, unifying its online presence and increasing event engagement by 40%.

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AI Content Writing

Developed high-quality datasets and crafted nuanced text to train AI systems, improving their understanding of language, context, and human communication.

Illustration of the letter A and I in blue with water splash effects around them.
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Manage Your Life with Microsoft 365

Designed and launched a Microsoft 365 support page, transforming complex information into a clear, user-friendly experience.

Four colored square bubbles (red, green, blue, yellow) arranged in a 2x2 grid with black outline, irregular edges, and abstract line details and small circles around them.
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did I hear policy?

A stylized letter 'N' in pink with black outlines, surrounded by a gray circle, with floral line drawings in black and white around the circle.
Stylized illustration of a girl with long, flowing red hair and closed eyes, holding a large red letter 'N' in front of her chest. The background is a starry night sky with dark blue and gray leaves. Text reads 'Ratings Internship' with 'Summer '22' in red.
Illustration of a gray gaming controller with colorful buttons on a white background.
A stylized letter 'R' in black with abstract ink splatter and splash design in the background.

Behind every Netflix title is a balance between creativity and compliance. I worked on the team that made sure global content met policy standards while staying true to the story..

movies & tv shows
video games

beauty in graphic design…

An illustration of two women embraced, one kissing the other on the cheek, both with curly hair adorned with flowers, dressed in colorful, patterned clothing.
Four stylized black and white flowers with delicate line details and scattered dots, arranged in a row on a white background.
Illustration of a nude woman with long wavy hair sitting against a light blue background.
A neon-style quote says, 'When you erupt, girl, make sure it is fell across worlds,' by Sarah J. Maas, with swirling green and teal background.
Pattern of stylized bananas, butterflies, and abstract shapes in purple, yellow, and orange on a light purple background.
Colorful advent calendar decorated with illustrations of various cats, each with a number from 1 to 24 for December days.

As a Freelance Graphic Designer, I collaborate with individuals and businesses to turn ideas into impactful visuals. My work spans brand identity, digital campaigns, marketing materials, custom patterns, and portrait commissions—each tailored to reflect the client’s unique vision. I blend creativity with strategy to design pieces that are not only visually striking but also purposeful and adaptable across media. Every project is an opportunity to craft meaningful, cohesive visuals that tell a story and resonate with their audience.

Digital illustration of a nude woman with long, flowing hair, surrounded by large stylized flowers on a blue background.
Decorative pink and purple text says "I am The Rock Against The Surf" with swirling designs and brown accents on a light pink background.
Two people kissing, one with curly hair and green leaves in their hair, the other with flower accessories in their hair, both dressed in colorful and patterned clothing, with a background of purple
Drawing of a bouquet of various flowers including roses, lilies, daisies, and dahlias with green leaves, set against a light background.
Digital illustration of a nude woman with long, wavy, light purple hair, seated on a light blue background, with closed eyes and a peaceful expression.
Digital illustration of a nude woman with long, wavy brown hair sitting against a light blue background.
Line art illustration of a nude woman with long, flowing red hair, sitting on an off-white background with her legs crossed and her right hand resting on the ground.
A digital illustration of a nude woman lying face down on a plain yellow background, with purple hair cascading around her face and arm.
Digital illustration of a woman with short reddish-brown hair, wearing a brown top. She has a confident expression, with a slightly turned face, and is looking off to the side. The background is light yellow with subtle splatter effects. There is a s
Digital illustration of a woman with long red hair wearing a white top and a necklace, smiling at the camera.
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Pattern of sliced citrus fruits, including lemon, orange, and grapefruit, with light-colored circles and bubbles on a peach background.
Pattern of sliced citrus fruits including oranges and pink grapefruits on a light blue background with pastel-colored dots.
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Illustration of various citrus fruit slices, including oranges and pink grapefruits, scattered on a pastel background with polka dot patterns.
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Colorful pattern with purple, yellow, and orange bananas, butterflies, and small dots on a turquoise background.
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Pattern of bananas, butterflies, and abstract shapes in purple, yellow, and orange on a pink background.
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A Halloween-themed illustration featuring a black cat, a white skull, a carved pumpkin with a smiling face, various mushrooms, and a small bottle with green liquid, all set against a circular green background.
Black and white illustration of a dense collection of pumpkins and gourds with outlines and highlights.
Pattern of blue pumpkins with white outlines and some fall leaves interspersed.
Abstract pattern of purple pumpkins with white outlines.
An orange background filled with numerous stylized pumpkins and pumpkin shapes outlined in white.
A repeating pattern of neon purple pumpkins, black cat faces, and stars on a black background.
Pattern of orange pumpkin and black cat face outlines with stars and small circles on a black background.
Pattern of pumpkins and cat faces with stars and circles on a black background, outlined in blue.
Black and white pattern with pumpkins, cat faces, stars, and circles.
Cute illustration of a panda holding a pumpkin, sitting on green ground, with two red mushrooms on its head and beside it, and small decorative stars around.
Stylized cartoon of a woman with curly hair making a bunny ears gesture, wearing a denim jacket, ripped jeans, and a white T-shirt with a fierce wolf graphic. The text reads "Eddie Munson" with a crossed-out "Freak" and a red "Hero" added.
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Two toothpaste tubes, one with sunflower design labeled 'Sunflower' and the other with starry night design labeled 'Starry Night,' are squeezed out, spilling colorful artistic paint.
Illustration of a woman running, wearing a denim jacket, black pants, and sneakers, set against a pink background.
Digital illustration of a girl with long, flowing blue hair and large green eyes, sitting with her hand near her face, surrounded by glowing leaves and particles against a dark background.
Digital illustration of a girl with long, wavy red hair adorned with small red and white mushrooms and yellow leafy accents, set against a black oval background and beige surrounding area.
A pastel-colored whimsical landscape of rolling hills and mountains with clouds and a large sun in the sky, featuring cartoon rabbits resting among the hills.
An illustrated woman with dark blue hair, wearing glasses, a brown jacket, and gray pants, is kneeling with her eyes closed. Blue swirling lines surround her against a pale yellow background.
Digital illustration of a woman with fair skin, dark lipstick, and short purple hair styled in a high bun, set against a circular orange background.
Cartoon girl in a pink dress with puffed sleeves, purple tutu, purple sneakers, and white socks, standing on a green background with a surprised or curious expression.
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Digital illustration of a person with dark hair, wearing a red jacket, lying back with eyes closed and arm extended, surrounded by swirling, abstract shapes in warm colors, with a large gray number 7 in the background, on a pale yellow backdrop.
Digital illustration of a young woman with long, wavy red hair, wearing a purple jacket over a yellow shirt, standing against a peach and mint-green circular background.
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Digital illustration of a woman wearing a green top and a long, light yellow skirt, standing against a purple background with a darker purple circle behind her.
Illustration of a woman with long hair wearing a red dress standing against a blue background with a dark teal circle.
Illustration of a woman with long white hair wearing an orange maxi dress and a blue jacket, standing against a brown circle on a pink background.
Cute pink and green cartoon hedgehogs holding hearts, surrounded by green and pink flowers, hearts, and various colorful dots on a peach background.
Cute illustrated pattern featuring smiling blue hedgehogs holding purple hearts, pink flowers with green leaves, purple hearts, and colorful dots on a light purple background.
Cute purple hedgehogs holding red hearts among yellow flowers, orange daisies, and floating red hearts and colorful dots on a light blue background.
Illustration of cute hedgehogs holding hearts, surrounded by yellow flowers, orange hearts, and colorful dots on a pink background.
Cute cartoon bee flying near a purple flower with the words "Bee Mine" written on the flower stem on an orange background.
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A cute purple cartoon cat wearing a beige scarf and Santa hat, sitting on a blue background.
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Creativity has always been a part of how I connect with communities—especially through fandoms. From designing fan art and event materials to exploring how storytelling and design bring people together, these projects let me experiment, collaborate, and celebrate the creative energy that fuels shared passions.

Pattern of various citrus fruit slices, including oranges and grapefruits, scattered across a light blue background with pastel-colored circles and dots.
Illustrated portrait of a woman with long brown hair and blue eyes, wearing a blue top and a necklace, with handwritten text that says "Yours truly, Lady Whistledown."
Drawing of a nude woman with long red hair sitting on the floor with a yellow background.
A colorful illustration of various flowers including roses, daisies, and peonies with green leaves, in a detailed line art style with pastel colors and a blue background.
Line art illustration of a bear curled around flowers, with butterflies and decorative elements. Includes a quote: 'what is essential is invisible to the eye. It is only with the heart that one can see rightly.'

certifications

    • AI Essentials for User Experience Designers

    • Ethical, Human-Centric, AI Design

    • SEO Foundations

    • Creating a Responsible Generative AI Use Policy

    • Ethical, Human-Centric, AI Design

    • Navigating the EU AI Act

    • Generative AI: Introduction to Large Language Models

    • AI Essentials for User Experience Designers

    • Ethical, Human-Centric, AI Design

    • Creating a Responsible Generative AI Use Policy

    • Navigating the EU AI Act

    • Recruiting Foundations: Recruiting for In-House Recruiters

I’m always open to discussing opportunities in content design, UX writing, digital communication strategy, and recruiting.

let’s create experiences that build clarity and trust.